DRAFT v3 · bracketed items are placeholders
About

Two founders. One operating playbook.

Eight exits, four years advising on acquisitions, and twenty years of building and scaling businesses between us. We run the same playbook for owners who want an exit worth having.

Founders

The founders

Troy Johnston
Co-founder

Troy Johnston

Troy is a founder and operator. He built StackEasy.ai, which turns credit cards into 0% capital and keeps every balance, window and date on one screen, and runs it with more than 130 AI systems and no employees.

Before that: three exits. Foxbrim, an Amazon beauty brand he founded in 2014 and sold in 2017. Seller.Tools, an Amazon seller software company he co-founded, acquired by Carbon6 in 2022. And Neon Pulse, sold in 2025 [one line on what it did]. He stayed on as an M&A advisor at Carbon6 for four years across pipelines of 120 companies. Zon Spark installs that same operations layer inside ecommerce brands and digital acquirers.

At the studio he leads exit readiness, deal strategy and the systems work.

Los Silva
Co-founder

Los Silva

Los is a founder, investor and operator with twenty years of building and scaling businesses. He runs Silva & Co, where he helps owners turn AI into measurable profit through strategy, training and implementation, in plain English. He has built more than 80 AI agents. He also founded THE LABL, the growth agency behind the Agency door, with LABL Publishing, LABL AI and the AI Simple newsletter alongside it.

He started with a home automation company that cold-called its way into Ethan Allen, Disney and House of Blues, then built an agency across ads, email and funnels for service companies, personal brands and ecommerce. He hosts the free Orlando AI for Business meetup.

At the studio he leads growth, positioning and the AI systems that keep a business running when the founder steps away.

At a glance
TroyLos
BuiltStackEasy.ai, Zon Spark, Foxbrim, Seller.Tools, Neon PulseTHE LABL, LABL Publishing, LABL AI, AI Simple
ExitsThreeFive [names and years]
Runs todayStackEasy.ai, Zon Spark, Isleworth & Co. with LosTHE LABL, Isleworth & Co. with Troy, AI Simple
WritesThe Leverage GapAI Simple
Leads at the studioExit readiness, deal strategy, the systems workGrowth, positioning, the AI systems that keep a business running
Who you will work with

Three doors, two founders.

How we operate

Seven things we believe

Podcasts

Podcast appearances

The Brand Builder Show, ep. 24, Troy, 2022. Eventual Millionaire, Los. Beyond a Million, ep. 49, Los. The Entrepreneur DNA, ep. 65, Los, 2025. DigitalTriggers, Los, 2021.

Pick a door: sell, grow or build.